Charting a path through risk

The airline industry has experienced turbulent times of late, with rising fuel prices, natural disasters and ongoing security concerns, to name just a few of the many challenges facing the industry. In order to thrive in the current environment, Qantas is looking for fresh perspectives on how to mitigate risk and provide the kind of customer experience that has made the ‘flying kangaroo’ one of Australia’s most loved brands.

Qantas has engaged PwC to work alongside its Office of the CEO team in a co-sourced relationship. Supplementing the company’s expertise with our own, the team is developing a model of risk management suited to the culture, ambitions and reputation of Qantas. This involves providing day-to-day support, helping the company source the right employees -from graduates through to seasoned professionals - and using global networks to offer different perspectives on managing risk.

Through PwC networks, Qantas has been able to connect with other airlines and industries around the world to share insights on managing risk. Our co-sourcing relationship means that PwC is gaining a deeper understanding of Qantas’s priorities, values and people – growing our knowledge of the airline industry every day. The structure means that Qantas staff members are regularly being asked for their feedback and are coached along the way so they can continue to grow their knowledge of how to improve the company’s risk management framework.

It is early days, but Qantas and PwC's combined focus on risk management already seems to be having an impact.